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Looking to spark your personal style inspiration? Check out Macy’s Presents The Edit at macys.com/theedit, a digital destination for all the latest style advice, curated by the experts at Macy’s Fashion Office. To add some fresh fall looks to wardrobes, check out new additions to Macy’s including Riley & Rae, Black Tape, Danielle Bernstein, The Park, and more.
“This fall the smallest moments turn into big occasions and it’s the perfect time to bring out our best looks,” said Durand Guion, vice president, Macy’s Fashion Office. “We’ve curated the season’s top trends including a modern twist on heritage styles featuring autumnal colors, new iterations of plaids and checks, in addition to a color spotlight on purple and all of its rich and deep variations. Our take on beauty this season celebrates natural and beautiful skin with an emphasis on the eyes. This fall, we’re offering more style options than ever to help shoppers express their personal style.”
Wear What You Love Anywhere
Macy’s fall campaign, “Wear What You Love Anywhere,” showcases the magic of putting on a great outfit or new accessory to add pizzazz to daily routines and help make every minute a memorable moment. Produced by Macy’s in collaboration with BBDO New York, the campaign rolls out across print and digital and highlights the “new normal” of finding simple moments to take advantage of dressing up. This fall, it’s time to overdress with the best of them and wear what you love anywhere.
This autumn, remix heritage styles with a fun, modern approach. Dress to impress with a rich palette of autumnal colors and patterns featuring varying shades of brown with touches of houndstooth and new iterations of plaid.
Step out in style with elegant capes, chic sweaters, menswear patterns and country florals for the ultimate fall look. For a modern twist, add a checkered blazer over a t-shirt and jeans for that quick run to the grocery store or that morning conference call. Loafers are a must-have for fall. The classic shoe gets a stylish makeover with blocked heels, platform and lug sole silhouettes. No look is complete without the perfect “it” bag; in bags, it’s all about soft volume, quilted and ruched silhouettes.